By Independent Insurance Agents, For Independent Insurance Agents.
Independent agencies are under siege. Private equity firms are gobbling up shops at a relentless pace—turning proud, family-run independents into cogs in massive, profit-driven machines that prioritize scale and shareholder returns over local relationships and true autonomy. Tech advances are accelerating the threat, automating tasks, commoditizing expertise, and shifting power away from agents. The result: fewer true independents, eroding diversity in the industry, and real pressure on those still standing to survive or sell out.
We refuse to let that happen.
Agents Underground is where independents fight back — A true independent convention where agents come together in a raw, no-BS space to share battle-tested survival tactics, practical growth ideas, and unbreakable peer alliances that help agencies not just endure but dominate on their own terms.
Don't Settle for Boring,
Go Underground!
UNDERGROUND. UNFILTERED. UNSTOPPABLE.
Real Conversations and Meaningful Connections That Spark Genuine Change.
DEEP DIVE WITH AGENCY LEADERS
Raw stories and battle-tested moves from independents who’ve been exactly where you are. No theory. Just truth from the trenches.
What You Get Underground
LEARN HOW OTHER AGENCIES USE TECH
Real talk on tools, systems, and software that actually work for small-to-mid shops. Steal what works. Skip the hype.
CONNECT WITH REAL AGENTS
Build legit, lasting relationships with peers who get it. No forced networking — just honest conversations that turn into real alliances.
The Rebellion Starts Here
This isn’t another conference. This is the underground resistance for independent insurance agencies. While PE firms keep rolling up agencies—driving valuations sky-high for sellers but eroding true independence for those who stay—AU brings owners and leaders together to arm each other with knowledge, tools, and solidarity. No corporate overlords. No forced sales pitches. Just independents building the strategies and community needed to stay free, grow strong, and prove the independent model isn't dying—it's evolving.
If you’re done surviving the industry noise and ready to thrive with your people, this is your spot.
Spots are intentionally limited. Once they’re gone, they’re gone.